Intro to Wine™

  • Overview
  • Content & LMS
  • Pricing

Intro to Wine™ provides your employees with the essential knowledge they need to communicate and sell wine to your customers and guests. Whether tasked with recommending a glass of wine, outlining the characteristics of a varietal, pairing a bottle with six entrees or simply describing a wine from Tuscany- this course will equip your staff with the vocabulary, confidence and knowledge they need to be helpful and educated beverage professionals.

Intro to Wine™ lays the foundation on which you can build with your operation's specific beverage offerings. The course provides the conceptual information, suggestive selling language and pairing recommendations your staff needs to positively and accurately serve your customers. The beverage education of an employee is an on-going process. We see Intro to Wine™ as the mandatory, critical first step in that education.


  • Lesson 1: Wine Basics
    • How wine is made
    • How to read a wine label
    • Characteristics of Wine (Including: color and appearance, nose, fruit, taste, tannin, balance, length and finish)
  • Lesson 2: Grape Varietals
    • Detailed information about the major grape varietals of retail and commercial wine sales (including specifics of predominant flavors, aromas and styles)
    • Overview of Champagne and sparkling wine
    • How to pair wine with food
    • Popular dessert wines
  • Lesson 3: Wine-Producing Regions
    • Details provided of the major wine-producing areas of the World (supported with animated maps and illustrations)
    • Old vs. New World wines
    • Geographic characteristics and styles of regions/countries are explored
  • Lesson 4: Sales & Service
    • Demos and instructions of the correct way to open a bottle of wine and Champagne
    • How to serve wine
    • Correct glassware to use
    • How and why to decant and proper temperatures
    • Valuable tips to recommend and sell wine
  • Final Assessment
    • 20 Question Assessment
    • Randomized Question Selection from 40 Question Bank
    • 70% or Higher Required to Print Certificate of Completion
  • Learning Management System Features
    • Allows for the streamlined networking of facilities/locations across an entire company
    • Provides for seamless, real-time tracking of employee progress by Training Administrators
    • Generate reports with aggregated training information
    • Download, save and print training information- (by employee or location) to any standard spreadsheet program

Per Location Pricing

Your account will be set up and ready to use the same business day payment is received.

Intro to Wine™ is available for $299.00 per location* and provides for unlimited usage for 1 year. For this purchase price, a location will receive access to the course for an unlimited number of employees as well as the benefits of the Learning Management System for record management and data storage of the operation's training statistics.



*Multiple foodservice establishments that operate at one physical location must pay individual site license fees. (i.e. hotels, resorts, etc.) This policy also applies to restaurant groups with multiple locations, as each location will be assessed an individual site license fee.





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